Author Archives: David Crump

What Is a Fractional CMO, and Do You Need One?

A fractional CMO is one of those things you don’t think about that much. Most people just believe that they either can’t afford to hire one or they have to do without. However, there is a middle ground that can help you advance your company without having to jump completely into the pool. What is […]

Top 10 PPC Optimization Tools for Google Ads 2023

Explore various options to find the best PPC optimization tools that suit your needs. This blog post highlights top tools, their features, and pricing for Google-centric tools. . What is Pay-per-click (if you are here looking for PPC tools, you should already know this, so feel free to jump ahead) PPC is a form of […]