A fractional CMO is one of those things you don’t think about that much. Most people just believe that they either can’t afford to hire one or they have to do without. However, there is a middle ground that can help you advance your company without having to jump completely into the pool. What is […]
What is it? In a nutshell: ChatGPT is a very smart computer program created by OpenAI that can understand and write like a person. Think of it as an Autistic Savant, or a genius/idiot combined. It can create amazing results, but, you still need to watch over it, it can’t do all your work for […]
Explore various options to find the best PPC optimization tools that suit your needs. This blog post highlights top tools, their features, and pricing for Google-centric tools. . What is Pay-per-click (if you are here looking for PPC tools, you should already know this, so feel free to jump ahead) PPC is a form of […]
No matter what your needs are, it’s worth taking the time to explore the various options and see which tool works best for you. In this blog post, we’ll highlight some of the top PPC optimization tools on the market and discuss their key features and pricing. What is Pay-per-click (we assume you know, as […]
Offline conversions and attribution is an important part of a larger growth marketing and digital marketing strategy. Correctly setting up offline conversions will give you a better understanding of how your online marketing is performing and how you can maximize your ROI.
What is Growth Marketing? Growth marketing is a data-driven approach to marketing that focuses on identifying and leveraging the critical growth drivers for a business. It is an approach that looks at all aspects of the customer journey, from acquisition to retention, to drive sustainable growth for the business. Unlike traditional marketing, which often focuses […]
Are you tired of spending hours managing your AdWords campaigns? With these 10 essential shortcuts, you can save time and improve your AdWords performance. From the dashboard to the “Settings” tab, these keyboard shortcuts will help you navigate your AdWords account and manage your campaigns more efficiently. Keep reading to learn more. Here are 10 […]
If you’re running a business, you know the importance of getting your name out there and attracting customers. One of the best ways to do that is through Google Ads. These ads, which appear at the top of Google’s search results, can effectively reach potential customers and drive them to your website. But if you […]
Most startups are messy businesses. Sure you have the companies that are well funded with private equity and VC capital. But for most companies, it looks like personal funds, business credit cards, personal credit cards, and anything else you find to fund the business.