Fractional CMO is one of those things that most businesses wouldn’t even think about, in fact they might not even know what one is. A business might believe it cannot afford a chief marketing officer. It is hard for a small business to afford a dedicated marketing person. This is where a fractional CMO steps […]
Category Archives: Growth Marketing
24
Jan
Jan
What is it? In a nutshell: ChatGPT is a very smart computer program created by OpenAI that can understand and write like a person. Think of it as an Autistic Savant, or a genius/idiot combined. It can create amazing results, but, you still need to watch over it, it can’t do all your work for […]
04
Jan
Jan
What is Growth Marketing? Growth marketing is a data-driven approach to marketing that focuses on identifying and leveraging the critical growth drivers for a business. It is an approach that looks at all aspects of the customer journey, from acquisition to retention, to drive sustainable growth for the business. Unlike traditional marketing, which often focuses […]