Growth marketing and lead generation are two different marketing strategies. Growth marketing is a strategy used to increase the number of users or customers of a product or service, while lead generation is the process of generating leads for a business.
Leads are Seeds: Everyone blames either the market or the leads. Keeping it real! But rarely is it the leads. And down markets sometimes present the best opportunities. Too many people confuse leads, prospects, and sales. A lead is just that, a lead. I don’t care if you do bank rate, free rate, lending tree, […]